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About AMSOIL INC.
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"The First in Synthetics" ®
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A Commitment to Excellence in Synthetic Lubrication
The History of AMSOIL
As a jet fighter squadron commander, Lieutenant
Colonel Albert J. Amatuzio had ample opportunity to
witness synthetic lubricants in action. These oils are
used exclusively in jet engines because of three
extraordinary performance characteristics: an ability to
reduce friction and wear on engine components, an
ability to function dependably at severe temperature
extremes and an ability to withstand rigorous and
lengthy engine operation without chemical breakdown.
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Recognizing that these same benefits would prove
invaluable in combustion engines, Al Amatuzio formulated
the first synthetic motor oil in the world to meet API
service requirements for automobile engines. The new
lubricant performed like no other before it. When the
first can of AMSOIL 10W-40 appeared on the market in
1972, it signaled the birth of an entire industry.
AMSOIL synthetic lubricants have expanded the boundaries
of lubrication science and redefined the performance
possibilities of modern machinery and engines.
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AMSOIL INC. was founded on Al Amatuzio's desire for
technical innovation, his commitment to high quality and
his belief that consumers would respond to a superior
product. The company has remained true to these ideals;
its history is a checklist of revolutionary products
that have withstood the tests of time. As the pioneer
corporation in the field of synthetic lubrication,
AMSOIL sees its Commitment to Excellence as a historical
responsibility, and A.J. Amatuzio's energy and vision
continue to drive the company forward.
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...inspired by aerospace technology
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AMSOIL is The Company of Firsts
Documented History of Innovation and Leadership
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First
to develop an API-rated 100 percent
synthetic motor oil.
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First
to introduce the concept of "extended drain
intervals" with a recommended
25,000-mile/12-month drain interval.
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First
U.S. company to utilize the NOACK volatility
test as a standard of performance
excellence.
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First
to produce synthetic motor oils for diesel
engines, racing engines, turbos and marine
engines.
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First
to introduce synthetic oils that
legitimately contributes to improving fuel
efficiency.
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First
to manufacture synthetic gear lube for
automotive use.
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First
to manufacture a 100:1 pre-mix synthetic
2-cycle oil.
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First
to manufacture a synthetic automatic
transmission fluid for automotive use.
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AMSOIL
- First in Synthetics, Second to None
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The Products
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AMSOIL formulates a wide selection of synthetic
lubricating oils for all types of engine and gear
applications, including those for specialized vehicles
and severe operating conditions. In addition, AMSOIL has
developed sophisticated fuel additives, filtration
systems and other companion products that supplement and
extend lubricant performance.
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This complete line of quality products is recognized
by countless private motorists, fleet managers and
industrial administrators as the best and most
cost-effective choice for increasing engine performance,
reducing maintenance and prolonging vehicle and
equipment life.
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Facilities
The AMSOIL corporate headquarters, manufacturing
plants, and main distribution center are located in
Superior, Wisconsin, with several regional warehouses
strategically located throughout North America and
overseas. These facilities cover a total of more than
300,000 square feet.
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The state-of-the-art lubricant production plant
contains materials blending and bulk storage facilities,
as well as high speed canning lines and packaging
equipment. A separate plant is thoroughly equipped with
specialized tools and machinery for the manufacture of
AMSOIL's various air and oil filters. The main warehouse
serves as the hub of a global distribution network;
bottles, cases, drums and totes bearing the AMSOIL label
are shipped worldwide. Capacity is geared to meet
projected market demands decades away.
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Research and Development
Research and testing are high priorities at AMSOIL.
Specialists in every facet of synthetic lubricant
technology staff our research and development
facilities. The chemical and engine test laboratories
are well equipped with the sensitive analytical
instruments needed for design and development of the
world's finest oils.
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...expanding the technological frontier
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Quality assurance test procedures are rigorous and
begin with analysis of every single barrel of raw
material that enters the plant. During both new product
development and as a continuing control on the
manufacturing process, AMSOIL lubricants are subjected
to an exhaustive series of standardized industry tests,
including those that measure film and shear strength,
flashpoint, volatility and high- and low-temperature
viscosity.
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No other lubricant manufacturer in the world matches
the high quality standards set by AMSOIL, and all AMSOIL
synthetic lubricants exceed industry specifications by a
wide margin. Our 100% American-made products pass even
Europe's more stringent tests with "flying colors."
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Field Testing
Even the most comprehensive lab testing must be
validated in the field. AMSOIL products are proven in
intensive field demonstrations involving automobiles,
trucks and commercial and industrial equipment in
real-world service situations. Long-range studies have
involved vehicles requiring the most severe lubricant
applications: taxicabs, delivery fleets, police and
emergency vehicles, over-the-road transports and
heavy-duty construction and industrial machinery.
Results of tests performed under these extreme operating
conditions demonstrate that
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AMSOIL products reduce engine wear, decrease
maintenance time, maximize fuel efficiency and increase
fleet cost effectiveness.
The final, conclusive proof of any lubrication
product is, of course, the superior performance
acknowledged by satisfied consumers and cost-conscious
fleet managers.
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...proven superior in actual service
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Environmental Impact
As our world strengthens its environmental policies
and grapples with pollution issues, the ecological
wisdom of using synthetic lubricants becomes obvious.
AMSOIL synthetic motor oils outlast regular
petroleum-based oils by as much as eleven times. These
remarkably long drain intervals help ease the world's
waste-disposal problem: users of synthetics simply have
much less oil and fewer plastic containers to deal with.
The combined use of AMSOIL motor oil, air and oil
filters and engine oil analysis has now made one-fill,
zero-waste lubrication a reality
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The superior lubricity of AMSOIL products means much
less friction, drag and wear on critical engine parts.
The resulting improvement in fuel efficiency and
reduction of emission levels contribute to the
conservation of natural resources and protection of the
atmosphere. Additionally, AMSOIL has made the technology
of biodegradability a top research priority, with
encouraging recent successes.
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AMSOIL INC. is determined to meet the challenge of
the lubrication industry's environmental
responsibilities head on. Our long-standing quality
products lead the way to a greener, healthier planet for
the next generation.
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The Future with AMSOIL
Our world relies on technology to meet
ever-increasing demands of transportation, manufacturing
and industry. The use of high quality synthetic
lubricants to meet these demands has grown steadily.
However, tomorrow's needs will be different from
today's. AMSOL INC. anticipates these needs and will
remain on the leading edge of new developments. As
engineering and automotive technologies progress and
generate higher performance machinery, it is certain
that synthetic lubrication will be the ONLY choice for
most applications. AMSOIL will maintain its Commitment
to Excellence and continue to set the standards by which
other lubricants are judged.
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AMSOIL has been the leader in quality synthetic
lubrication for almost three decades, and will continue
to introduce dynamic and innovative products to meet the
challenges of the 21st century.
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